Data modeling for e-commerce in Power BI – examples and tips
E-commerce generates huge amounts of data: from transactions and customer information, through marketing campaigns, to logistics and order and return processing. The challenge is not only to collect this data, but also to model and analyze it appropriately. This is where Power BI comes in – a tool that allows you to transform scattered information into coherent and readable analytics that support business decisions. In this article, we will present best practices for data modeling in e-commerce, show examples of applications, and suggest how to avoid common mistakes.


