
How to measure sales effectiveness with Power BI?
Sales effectiveness is one of the key areas of analysis in any organization. Companies that can accurately measure and interpret sales data gain a competitive advantage, respond more quickly to market changes, and manage resources more effectively. Traditional reports in Excel or ERP systems are increasingly proving insufficient. That is why companies are turning to Business Intelligence tools, with Microsoft Power BI leading the way. This solution not only allows you to visualize data, but also to monitor key sales performance indicators (KPIs) in real time.