Each company generates vast amounts of data daily. They come from many sources, and unfortunately, without their proper segmentation, concluding is much more difficult. However, with the development of new technologies, reliable data analysis is much easier. Tools such as Microsoft Power BI effectively support entrepreneurs in transforming raw data into valuable business information.
For the 14th time, Microsoft is the leader in Gartner’s Magic Quadrant 2021 report for analytics and business intelligence platforms. Notably, the company’s lead over its competitors Tableau and Qlik is becoming increasingly apparent. Where does this trend come from? How did the Power BI system fare in the experts’ opinion, and why is it being implemented more often?
Coronavirus has been a dominant topic in the media recently. This is not surprising – the number of infected people worldwide continues to rise. Due to the significant epidemiological threat, we have prepared an interactive report in Power BI, which shows the current number of infections worldwide. It also includes data on the number of people who have recovered, lost their lives due to COVID-19, and indicates the number of people vaccinated.
The coronavirus pandemic and related restrictions moved a significant part of our activities to the Internet. This resulted in an enormous increase in the number of data generated by customers. Their precise analysis can be a source of invaluable conclusions for companies on the improvement of sales processes. Is their potential was exploited?
The coronavirus pandemic has forced significant changes in the functioning of most companies, including the need to organise remote work for a large part of employees efficiently. With the help of analysts and team managers, modern ICT solutions such as Power BI from Microsoft come to the fore.
The success of marketing campaigns is based on the communication of the right content in the right channels, which translates into achieving the company’s goals and increasing its revenues. Social media, e-mail marketing, newsletters, TV, radio and press ads or websites are the touchpoints between customers and the brand. Is each of these channels effective? Definitely not.
The business intelligence area is playing an increasingly important role in managing the organization. It is worth to take a closer look at trends dominating on the market, which will determine actions in the field of business intelligence systems in 2019.
Power Summit is one of the most prestigious annual events dedicated to Power BI users and all those interested in modern solutions in the field of data analytics.
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