Data analysis and business intelligence in 2024

The year 2023 marked a pivotal moment for the business intelligence industry, with trends emerging that are set to shape the landscape throughout 2024. The evolution of BI tools and strategies is underway, and the future of business intelligence is unfolding with new and exciting trends. As we enter 2024, the question is no longer whether businesses need increased access to BI analytics but what the best BI solution for their specific needs is.

Customisation Takes Centre Stage

In 2024, a notable trend will be the increasing customisation of BI tools and strategies. Businesses of all sizes recognise the need for tailored BI solutions that align precisely with their unique requirements. The one-size-fits-all approach is fading, making room for bespoke BI solutions catering to specific industries, workflows, and challenges. This shift represents a departure from generic analytics towards a more targeted and efficient use of BI resources.

The Year of Data Security and Discovery

As businesses continue to harness the power of data, 2024 will be the year of prioritising data security and discovery. Clean and secure data will be at the forefront, ensuring the integrity of analyses and insights. Organisations will focus on fortifying their data infrastructure to safeguard against potential threats, reinforcing the trustworthiness of BI outputs. Simultaneously, a renewed emphasis on discovery will enable businesses to uncover hidden insights and trends within their data, providing a more comprehensive understanding of their operations.

Collaborative BI and AI Integration

Another prominent trend in 2024 is the fusion of collaborative BI and artificial intelligence (AI). The convergence of these technologies will empower teams to work seamlessly, sharing insights and knowledge across departments. Collaborative BI will foster a culture of collective decision-making, breaking down silos and enabling cross-functional collaboration. AI integration will enhance the analytical capabilities of BI tools, automating repetitive tasks and uncovering patterns that might go unnoticed through traditional methods.

Modern BI Software

To tell compelling data stories, businesses will turn to modern BI systems like Microsoft Power BI or Microsoft Fabric that offer software to create interactive dashboards and conduct real-time analysis without advanced technical knowledge in 2024. Organisations are no longer merely concerned with whether visualisations improve analyses; they will seek the best ways to convey their data narratives. Intuitive and powerful BI software will be crucial in transforming complex datasets into easily digestible and actionable information. The emphasis will be on creating a user-friendly interface that empowers users at all levels to interact effortlessly with data and draw meaningful insights.

Start the new year with practical data analysis!

As we navigate the dynamic landscape of data analysis and business intelligence in 2024, the highlighted trends indicate a future that is increasingly customised, secure, collaborative, and powered by advanced technology. The coming year promises not only to address the 'why' of BI but also to provide businesses with the tools and strategies to answer the 'how.' The evolving BI landscape is an exciting space where innovation and adaptation will continue to drive meaningful insights, propelling businesses towards tremendous success in an era defined by data.

EBIS specialists will be delighted to help you achieve all your goals for implementing analytical systems such as Power BI and Microsoft Fabric in 2024. Our experience and competence in consulting, deployment, training or system maintenance and development will guarantee comprehensive processes and stable growth.